> For the complete documentation index, see [llms.txt](https://docs.shopjar.co/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.shopjar.co/referral-program/creating-a-referral-program.md).

# Creating a Referral Program

## What is a referral?

A referral is when someone recommends a product, service, or business to another person. For example, if you tell your friend about a great skincare product you love, and your friend decides to try it because of your recommendation, you have made a referral.

## What is a referral Program?

A referral program is a marketing strategy where a business encourages its current customers to recommend the business to others.&#x20;

When these recommendations lead to new customers, both the person who referred and the new customer may receive rewards,

You can create a referral program in Shopjar by following these steps:

#### Steps to create Referrer Reward

1. From the Dashboard -> Referral Program -> General
2. Click "Create Reward" -> Referrer (Creating Reward for Existing Customer)

<figure><img src="/files/TLpJcE0LKxn5E4gxF4Ek" alt=""><figcaption><p>Reward Setup</p></figcaption></figure>

<figure><img src="/files/U4IsLSOVlDU8CTiXk8l8" alt=""><figcaption></figcaption></figure>

4. Enter a captivating name and description
5. Click Create "Referrer" program

<figure><img src="/files/Hl0wJCO340eDV7VRyZsz" alt=""><figcaption><p>Referrer Reward</p></figcaption></figure>

#### Steps for Creating Friend/Referee Reward

1. From the Dashboard -> Referral Program-> General
2. Click "Create Reward" -> Friend (Creating Reward for New Customer through referral link)

<figure><img src="/files/TLpJcE0LKxn5E4gxF4Ek" alt=""><figcaption><p>Reward setup</p></figcaption></figure>

<figure><img src="/files/r8YzzZLzuEHoNeBweqFn" alt=""><figcaption><p>Choose Friend</p></figcaption></figure>

4. Enter a captivating name and description
5. Click Create '**Friend**' program

<figure><img src="/files/o6nfQIVP2Eo7MbrZWpPT" alt=""><figcaption></figcaption></figure>

{% hint style="success" %}
Need help in setting up the Referral program?

Contact us at: **<contact@afflr.on.crisp.email>**

Or, schedule a call with us at [**https://zcal.co/t/shopjar/30min**](https://zcal.co/t/shopjar/30min)
{% endhint %}
