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Every member gets a unique referral link and can also have a referral code — two ways for friends to be tracked back to them. Links are generated automatically when a member joins. Members find theirs on the landing page, the widgets, and the member portal; you can copy any member’s link from their profile. Link destination (Referral → Settings → Referral link) controls where the link lands: Home page, a specific Product, or a Custom link. (Starter plan)
Sending referred friends to your bestseller’s product page instead of the home page shortens the path from click to cart — worth testing if one product dominates your sales.
Use branded referral links puts your own domain in the link (yourstore.com/ref) instead of a generic short link (go.refrl.co/r/xxx). Branded links build trust and get more clicks. You can enable this anytime — old short links keep working. (Starter plan)

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Referral codes

Codes are short (5–12 characters, letters and numbers only) and work like a shareable password — useful in conversation, on social, or anywhere a link is clumsy. Create or edit a member’s code from their profile (Create Referral code).

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Coupon code prefix

Coupon code prefix (Referral → Settings) adds your prefix to every generated referral coupon — e.g. REF_XXXX — so referral discounts are instantly recognizable in your Shopify discounts list and order reports. (Essential plan)

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Use cases & examples

Set the prefix to REF. Now your finance exports and Shopify discount list separate referral coupons from everything else at a glance.
Edit the member’s referral code to something speakable. Codes work everywhere a link can’t — podcasts, stories, packaging inserts.

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